About Vidas Babynest AS and the family behind its creation

Vidas Babynest located in Fredrikstad, Norway is a small family driven company cofounded by Vida Haddad and Jørgen Kristiansen in 2016.

Our journey began in the Norwegian summer of 2015 while awaiting the arrival of our first-born son Casper, we wanted to give him a safe and warm start to life. This in turn led Vida to sow her very first babynest for their son to snuggle into during his first few months. One afternoon after sharing a photo of the babynest on Facebook, we received an overwhelmingly positive response and requests if we were making the them to order. This became the foundation and starting point of our little family company.

Today we are now a company of three full time staff and an apprentice, with our own showroom and online store shipping worldwide. We partially design and produce our products locally in Norway; these products consist of babynest, duvet cover, snake bed bumper and swaddle blanket. Our ethos is to combine the modern needs for simplicity and function with design, to achieve this we are constantly experimenting with creative and innovative ways to make our products refreshingly new and up-to-date with customers’ needs.

We are proud of how far we have come and grateful for all those and their precious bundle of joy, who have supported and placed their trust in our products.

A special thank you to all of you for making this possible, and to our new customers we wish you a warm welcome.